Trick or Treat: When Opportunity Knocks

Knock knock, pumpkins! What’s in your end of year fundraising bag of tricks, and will it get you some treats? Or will your metaphorical trees get wrapped in toilet paper? (After the shortages last year and the dire warnings we’ve been reading about the supply chain problems, we wouldn’t recommend that anyone wastes toilet paper this way, though.)

EveryAction asked us what end of year fundraising strategies were our favorites. While we wanted to say “The ones that work!” we thought we should go a level deeper. But really, it’s true–what works is what we think is the best. How do you find out what works? By analyzing your data, of course. After all, you’re presumably collecting a lot of data for a reason. Might as well use it!

Go read all about it on the blog: EveryAction’s Thursday Thoughts: Halloween Edition